From April to August 2026, 4 photos will be selected each month by internal judging based on relevance to the anniversary theme. These photos will be presented in a public Instagram Story vote, after which one winner will be selected each month and notified immediately. The winners will be contacted directly via Instagram or email. In total, 5 winners will each receive a €400 gift card.

The winning photos will also become part of a physical 125th anniversary exhibition at our Main Campsite in Silkeborg, Denmark, and be featured digitally on our website and social media.

This competition is held by Nordisk Company, Papirfabrikken 32, 8600 Silkeborg, Denmark.

It runs from April to August 2026 and closes on Monday, August 31, at 23:59 CET. The last winner of the competition will be selected on September 1, 2026, following the final Instagram Story vote. The Instagram Story voting serves to engage the community and is taken into account in the selection process; however, it does not constitute a legal entitlement to the prize. In cases of suspected manipulation or fraudulent votes, Nordisk reserves the right to determine the winner by internal judging.

The competition is open to European residents, except where prohibited or restricted by local law. Participants must be 18 years of age or older and are responsible for complying with local regulations in their country of residence. No purchase is necessary to enter or win.

The 5 winners will each receive one online gift card with a value of €400 for use on one of the following webshops: www.nordisk.eu, www.nordisk.de, www.da.nordisk.eu or www.nordisk.co.uk, subject to webshop availability and delivery restrictions. The gift card is valid for 6 months and can only be
used once. Prizes are non-transferable and cannot be exchanged for cash or goods. If a winner does not respond within 7 days, Nordisk reserves the right to select an alternative winner.

By entering this competition, participants retain ownership of their submitted content but grant Nordisk the right to use the submitted content for campaign-related marketing, website publication, social media, and exhibition purposes. Personal data collected through the competition will only be used for administration of the competition, winner contact, and prize delivery, and will be processed in accordance with applicable data protection legislation.

This competition is in no way sponsored, administered by, or associated with Meta or
Instagram. By participating, entrants release Instagram from any responsibility related to this competition.